Factors Driving Buyer Interest and How They Affect Property Prices
Commercial real estate trends 2025 in Greece are marked by optimism, with experts highlighting strong buyer demand in tourism-related properties, retail hubs, modern offices, and logistics spaces. According to energodromio.gr, the market outlook remains resilient, with investors prioritizing locations and property features that guarantee long-term returns.
As a real estate developer, Zafido has seen these same trends firsthand—particularly the rise of energy-efficient buildings, centrally located retail, and demand for modern office spaces. By aligning development projects with what today’s buyers want most, Zafido creates opportunities that combine value growth with lifestyle and business advantages.
Which Property Types Are Most Attractive?
Tourist properties lead with 36% of interest, followed by shops in central areas (30%), modern offices (21%), and storage spaces (13%).
Buyer motivations remain diverse:
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43% balance investment with owner-occupancy,
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38% prioritize investment alone,
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19% buy for owner-occupancy.
At Zafido, this dual nature of demand is addressed by developing projects that serve both investors seeking returns and end-users looking for high-quality spaces.
Retail: Hotspots in Athens and Thessaloniki
Retail remains one of the most dynamic sectors.
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In Athens, 52% of buyers target the center, followed by the southern suburbs (24%) and shopping centers (19%).
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In Thessaloniki, 60% focus on the city center, with 20% also looking at eastern suburbs and malls.
Price forecasts: Nearly half of experts (47%) see prices rising, while another 47% expect stabilization.
Zafido leverages this trend by carefully selecting retail and mixed-use developments in locations where footfall and growth potential are highest.
Offices: Energy Efficiency as a Value Driver
Central Athens and Thessaloniki top the list for office demand (44%), followed by northern and southern Athens suburbs (29% and 26%). In Thessaloniki, eastern districts (38%) and western areas (18%) are gaining interest.
Features that boost value:
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Location – 49%
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Energy efficiency & transport links – 22%
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Floor space – 6%
Zafido’s office projects focus on sustainable construction and accessibility, ensuring long-term tenant appeal and future-proofed value.
Storage Spaces: Logistics Powerhouses
With e-commerce and logistics expanding, storage demand is centered in:
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Western Attica – 54%
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Athens–Thessaloniki highway – 19%
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Mesogeia area – 16%
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Central Athens – 8%
In Thessaloniki, 88% of preferences target the western suburbs.
Value drivers: Location (47%), modern features (29%), and surface area (24%).
Zafido invests in logistics-ready developments that respond to these needs, integrating modern standards for energy and design.
Outlook for 2025 and Beyond
Looking ahead, experts predict:
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Tourist properties will remain the leader (45%)
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Central retail spaces will follow (21%)
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Storage and modern offices will gain ground (19% and 15%)
Final Takeaway
The commercial real estate trends 2025 confirm a positive trajectory for Greece’s property market. Buyers are especially drawn to tourist properties, central retail, energy-efficient offices, and strategically located logistics hubs.
For investors and buyers, the message is clear: location and modern features are the key drivers of value.
At Zafido, our role is to anticipate these shifts and deliver properties that align with both current demand and future growth. Whether it’s a central retail space, a modern office, or a property with golden visa potential, Zafido ensures every development combines trust, design, and long-term value.
*Certified appraisers and real estate consultants from real estate agencies throughout Greece participated in the survey.
Sourcing: energodromio.gr
